1. Diverse application scenarios to unlock new life experiences
As a practical and decorative home item, the shaped pillow can play a unique value in various scenes. In the bedroom, it is a good helper to improve sleep quality, and the ergonomic design can provide comfortable support for the neck and waist, whether lying on the back or side, it can make people relax and fall asleep quickly. A variety of cute shapes, such as cartoon animals, fruits, anime characters, etc., can also add childlike fun and warmth to the bedroom, making bedtime more enjoyable.
In the living room, the shaped throw pillow is a great match for the sofa. The combination of pillows of different sizes and styles can instantly enhance the design and layering of the living room. When friends gather, they can be used as temporary cushions; When parents and children interact, they can become children’s toys and enrich family life scenes. In the office, the small and portable shaped pillow relieves back pain caused by sitting for a long time, and can be used as a cushion during lunch breaks to provide support for the body and make short breaks more comfortable. In addition, placing shaped pillows in the car can not only decorate the interior space, but also provide comfortable cushions for passengers during long–distance driving, making travel more comfortable.
2. Dazzling cooperation cases and witness the reputation of quality
With its outstanding design and high-quality quality, the company’s shaped pillow has won the favor of many partners. Our collaboration with IKEA is exemplary, and we have created a series of simple, stylish and cost-effective throw pillows based on IKEA’s concept of “Democratic Design”. From Nordic-style geometric patterns to natural element shapes, the products are popular in IKEA stores around the world and have become the first choice for many home decorations. IKEA’s strict control over product quality is well known, and our shaped throw pillows are a testament to their layers of testing.
The collaboration with MUJI is also attracting attention. In response to MUJI’s pursuit of minimalist and comfortable brand positioning, we have developed a solid-colored pillow made of natural cotton and linen fabric, which feels soft and breathable, which is in line with MUJI consumers’ pursuit of a healthy life, and quickly became a best-selling item after its launch. In China, it has reached a cooperation with the well–known home furnishing brand Gujia Home Furnishing to match its sofa series with customized shaped pillows, realizing the unity of the style of furniture and pillows, and enhancing the market competitiveness of the whole set of home furnishings.
3. Cutting-edge research and development technology to create excellent products
In the research and development of shaped pillows, the company has invested a lot of resources and set up a professional R&D team to integrate artistic design and ergonomic principles. The team used 3D scanning technology to collect a large amount of human body data, and optimized the curvature, thickness and other parameters of the pillow through computer simulation analysis to ensure that its support and comfort reached the best state. At the same time, it keeps up with fashion trends and launches more than 2,000 new designs every year, covering popular IP co-branded models, seasonal limited editions, etc., to meet the personalized needs of different consumers.
Continuous breakthroughs in material research and development, and joint development with fabric suppliers to develop new memory foam filling materials, which have slow rebound characteristics, can automatically adjust the shape according to human temperature and pressure, provide precise support, and have good breathability, and will not be stuffy after long-term use. The fabric is made of high-quality materials such as combed cotton, velvet, coral velvet, etc., and has undergone special antibacterial treatment to effectively inhibit the growth of mites and bacteria and ensure healthy use. In terms of technology, precision quilting technology is used to prevent the filling from shifting, and the advanced printing process makes the pattern bright and not easy to fade, making the modeling pillow both beautiful and durable.
4.strong production strength to ensure stable supply
Relying on the company’s strong production system, the production capacity of shaped pillows ranks among the top in the industry. The production site is equipped with more than 500 advanced sewing equipment and automated cutting machines, enabling assembly line operations from fabric cutting to finished product packaging, greatly improving production efficiency. There are more than 800 front-line production workers, 50 professional and technical personnel, and a monthly production capacity of 100,000 pieces, which can easily cope with large orders.
In terms of production management, refined process control is implemented. Raw materials are strictly inspected before entering the warehouse to ensure that fabrics, fillers, etc. meet quality standards; During the production process, each process is supervised by special personnel, and details such as stitch density and pattern alignment are strictly controlled; The finished product needs to go through a number of tests such as pressure test and washing test, and can only leave the factory after passing the test. The company has also established a rapid response mechanism, which can arrange production within 48 hours after receiving the order, and the regular style can be delivered within 7 days, and the customized style can also be completed within 15 days, providing customers with efficient and reliable supply services.
5. Stable sales inventory and excellent market performance
With its unique advantages, the modeling pillow has considerable sales in domestic and foreign markets. The products are exported to Japan, South Korea, Australia and other countries and regions, and have established long-term cooperative relations with many local home furnishing dealers, with an annual export volume of 800,000 pieces. In the domestic market, through the dual channel sales of e-commerce platforms and offline home furnishing stores, the annual sales exceeded 50 million yuan, of which cartoon shape and IP co-branded pillows are deeply loved by young consumers and have been on the best-selling list of e-commerce platforms for many times.
Inventory management adopts intelligent systems to monitor market sales data in real time and adjust inventory according to seasonal changes and fashion trends. Stock up on fresh floral-shaped pillows in spring and add warm plush material styles in winter to ensure that popular products are in sufficient stock to avoid shortages. At present, the inventory of conventional styles is maintained at more than 50,000 pieces, which can meet the demand for daily orders, and at the same time, through scientific prediction, the inventory turnover rate is controlled within a reasonable range, reducing capital occupation, and ensuring the efficient operation of the supply chain.
6. Standardize parameter standards to ensure safety and reliability
The product parameters are strictly standardized, and the weight of the fabric is between 200 – 400 grams / square meter according to different styles, ensuring a balance between hand feel and durability; The filler material has a density of 30 – 50D and a resilience of more than 80% for long-term retention. Wide range of sizes, small pillow 25×35 cm, suitable for office use; Medium 40×40 cm, 50×30 cm, suitable for sofa and bedroom; Large 60×80 cm, can be used as a cushion or children’s pillow to meet the needs of different scenes.
In terms of quality standards, the styling pillow conforms to GB 18401-2010 “National Basic Safety Technical Specifications for Textile Products”, with a formaldehyde content of ≤ 20mg/kg and a pH value between 4.0 and 8.5 to ensure harmlessness to the human body. At the same time, it is certified by OEKO – TEX® Standard 100, which certifies that the fabric does not contain chemicals that are harmful to the human body. The styling pillow for infants and young children also meets the GB 6675 – 2014 “Toy Safety” standard to avoid potential safety hazards caused by small parts falling off, so that consumers can use it more assured.